Business with Marketing
A career in digital marketing is a relatively new, exciting and creative one, this course will equip you with the skills you need to enter the industry. As a marketing professional, your role could include advertising, social media, journalism, brand awareness, market research and working on campaigns.
As part of the Business study programme, you will specialise in digital marketing and centre your work and projects around this area of study.
Whether you are heading for self-employment or big business, you will develop a range of business skills and techniques, personal skills and attributes, essential for successful performance in business.
You will have the foundations to go onto Degree level study, an Apprenticeship or into the workplace with knowledge of marketing, financial services, recruitment issues, law and current business and economic affairs, enabling you to choose specialist progression pathways or continue to keep your options open.
Our highly qualified and experienced tutors with a range of industry backgrounds including event management, accounting, advertising, human resources, finance, marketing and sales, both in the UK and overseas, are joined by guest speakers to make your course relevant and exciting. Your learning will be based around practical business exercises and reinforced by a variety of industry visits and in the past the students have taken part in very rewarding study in Poland.
Entry Requirements
- Level 3 – 5 GCSEs 9-4 or Business Level 2 (Merit/ Distinction) including English or maths GCSEs grade 9-4
What you will study
- Exploring Business
- Developing a Marketing Campaign
- Personal & Business Finance
- Managing an Event
- International Business
- Principles of Management
- Business Decision Making
- Work Experience
- Digital Marketing
- Web Development
- Social Media
- Market Research
What's Next?
Further Study
- Business Management BA (Hons)
- Event Management BA (Hons)
- Apprenticeship
Careers
- Marketing Manager
- Social Media Manager
- Events Coordinator
- Brand Manager